Adword Landing Page versus Google Penalties 
Author: Francos H.
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I want to create unique landing pages to monitor my adword advertising. The problem is if I have copies of the same page to monitor normal web activity as I have for google ads but the problem is Google will pick this up as a duplicate and penalise me. Is there any way around this?
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Hello Francos,
You need use the tag canonical in your duplicate page. So Google recognizes the content as duplicate.
Try find more information on Internet od use it (https://support.google.com/webmasters/answer/139066?hl=en)
You can use the Robot.txt for exclude the page from directly indexing by google, but if the page are linken in other page/site you need use canonical.
you can find more information here: http://help.websitex5.com/en/v13/pro/imp_seo_tab1.htm
Hope this help.